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James O'Brien

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BIO

BIO
James O’Brien is the senior content manager at Verve. He joined the advertising-technology company’s New York office following nearly a decade in the independent sector as a freelance journalist and a specialist in the branded-content space. His work at Verve focuses on editorial strategies and content — digital and print — that establish and reinforce the organization’s position as a prominent thought leader and a primary industry innovator.



Previously, in the branded space, his work has helped shape the online voices of organizations including Samsung, Microsoft, Xerox, IBM, Coca-Cola, Toyota, Mashable, Skift, Contently, NewsCred, and Skyword. James has also consulted for teams at companies such as DreamWorks and Microsoft — developing content and strategic approaches to new mobile tech for travel brands.

James holds a PhD in editorial studies; his dissertation focused on unpublished writings by Bob Dylan. Oxford University published his annotated bibliography on the subject of John Cassavetes (OBO, 2016). He is a DJ at venues throughout NYC. James was a singer-songwriter in the US and UK in the late ’90s and early ’00s. He is a passionate home-cook.

updated: 12 months ago